The Technology Layer Behind Modern Fandom.

Fan Sport Smart builds commerce, engagement and connected-product technology for modern sports organizations.

Explore TechnologyFor Clubs
FAN EXPERIENCE BOARDLIVE
MATCHDAYCOMMERCESPONSORSNFCFAN DATACONNECTED PRODUCTS
Fan signals+18.4%
Sponsor lift3.2x
NFC taps18,742
Match orders491
GOALSponsor reward unlocked
JERSEYPLAYER 09 ready
CARDNFC experience live
NEXT MATCHLIVE
RIYADH FCVSJEDDAH FC
02:18:44
NFC TAP
SAR 184K
SPONSOR + FAN

2027 FAN EXPERIENCE

Fan, stadium and technology moving as one system.

Every stadium moment can trigger a digital experience, sponsor activation, commerce action or connected product.

MATCHDAY LIVEKickoff turns the store into a live fan channel.
491Match orders
GOAL MOMENTFans react live
REWARDOffer unlocked
NFCFan experience ready

POSITIONING

Sports stores shouldn't feel like ordinary stores.

Traditional Commerce

ProductCartCheckout

Sports Commerce

MatchPlayerSponsorFanMomentProductExperience
Sport has context. Commerce should too.

FAN SMART PLATFORM

Built for the Fan Economy.

01

FAN COMMERCE

Technology that turns matches and moments into transactions.

02

SPONSOR ACTIVATION

Technology that turns sponsorship into measurable fan actions.

03

CONNECTED PRODUCTS

Physical merchandise connected to digital fan experiences.

MATCHDAY COMMERCE

Every match is a commerce opportunity.

Launch campaigns around fixtures, live moments, jerseys and limited offers with revenue tracking built for commercial teams.

Discover Matchday Commerce
CAMPAIGN ACTIVENEXT MATCH
HOMERIYADH FCFan Store Live
21 AUG - 20:300 : 002 : 18 : 44
AWAYJEDDAH FCMatchday Campaign
PARTNER X MOMENT READYWIN REWARD - 20% OFF
RevenueSAR 184,200
Orders491
Conversion7.8%
Fan Pulse+18.4%
Match bundlesFeatured jerseysLimited offersNFC rewards
MATCHDAY STORE
FAN
SPONSOR
ORDER

CONNECTED PRODUCTS

Merchandise that doesn't end at checkout.

Physical products. Digital relationships.

Smart Jersey Technology

A jersey that connects.

TAP - PHONE - DIGITAL EXPERIENCE

NFC Fan Card

One card. One fan identity.

TAP - PHONE - DIGITAL EXPERIENCE

Smart Player Cards

Collect the team. Unlock the experience.

TAP - PHONE - DIGITAL EXPERIENCE

Match Memory

Own the moment.

TAP - PHONE - DIGITAL EXPERIENCE

OPERATING MODEL

How it works

INTEGRATIONS

Built to fit your commerce ecosystem.

Technology designed to work across Zid, Salla, WhatsApp, APIs, sports data and Shopify-powered commerce workflows.

FAN COMMERCE INSIGHTS

Practical insights for clubs building the fan economy.

Strategic articles on matchday commerce, sponsor activation, NFC products and fan commerce experiences.

Matchday Commerce

Matchday Commerce for Football Clubs

How clubs can turn fixtures, kickoff moments and fan attention into measurable commerce experiences.

6 min readRead insight
Sponsor Activation

Sponsor Activation in Sports: Beyond Logo Exposure

Why sponsorship teams need measurable fan actions, redemptions and commerce attribution.

7 min readRead insight
Connected Products

NFC Fan Products for Clubs

How connected jerseys, fan cards and collectibles extend the relationship after checkout.

6 min readRead insight
AI Fan Experience

AI Hyper-Personalization for Sports Fans

How clubs can use fan context, match moments and commerce signals to build more relevant sports experiences.

7 min readRead insight
Fan Commerce

How Clubs Turn Fans Into Commerce Experiences

A practical framework for connecting sports context, commerce infrastructure and fan technology.

8 min readRead insight

Fans are more than customers.

A fan doesn't simply buy a product.

They follow players.

Attend matches.

Celebrate wins.

Remember moments.

Support sponsors.

Collect history.

Fan Sport Smart builds technology around that relationship.

FINAL WHISTLE - FAN SPORT SMART

Your fans are already connected to your club.

Your technology should be too.

Build With Fan Sport Smart